Identity Verification Leader in Four Categories
KuppingerCole Leadership Compass Identity Verification 2025
Daon's xProof recognized as a leader in four different categories, according to KuppingerCole's IDV Leadership Compass. Explore the full report to:
- Define key identity verification innovators
- Identify product leaders and their capabilities
- Get to know market leaders and their positions
- Prepare a productive vendor evaluation
The Leadership Compass provides valuable insights to help determine the right identity verification (IDV) solution to fit your organization. Access it instantly below.


Market Leadership
Market Leadership is assessed based on several key factors, including customer volume, transaction scale, geographic reach, deployment size, service scope, the breadth of the partner ecosystem, and the financial strength of each vendor. In short, KuppingerCole defines true market leadership as requiring global presence and impact.
Overall Leadership
The Overall Leader chart in KuppingerCole’s Leadership Compass report offers a consolidated view of each IDV vendor’s overall capabilities, including functionality, market presence, and financial stability. However, vendors can still vary widely when it comes to product features, innovation, and market leadership.
Product Leadership
The Product Leadership category places high value on the completeness of both document and biometric verification, as well as the ability to leverage verified identities to support broader use cases like onboarding, authentication (including step-up), KYC/AML, and fraud prevention.
Innovation Leadership
According to KuppingerCole’s definition, innovation in this report goes beyond simply releasing frequent updates. Their evaluation also recognizes a customer-focused approach to enhancements which includes delivering requested features and other cutting-edge capabilities while maintaining compatibility with previous versions.
[1] KuppingerCole Analysts AG, Leadership Compass Identity Verification, 2025, Annie Bailey and Alejandro Leal, May 2025
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